Download your FREE Content Marketing Measurement Excel Template + FREE ROI Calculator Knowing what marketing is working and what isn't is essential to any business that wants to meet their business goals. Don't leave it to chance!...

LinkedIn is a great place for making business connections. A virtual networking platform. But why do we treat it differently to when we’re physically networking? I think we all know that networking, making contacts and building partnerships / alliances is an essential part of business, so...

Repurposing content has many benefits, it can help you: reach a new audience, gain extra authority and credibility, boost your SEO, provide information in the different ways your audience prefers to consume it, drive more traffic to your website and convert more leads. Here are...

You've spent ages crafting your content in accordance with your content marketing plan, whether that's a blog, podcast, report, video, infographic, guide, etc. and now you need to get in front of your target audience. But what's the best way to do that? Here are...

Twitter is a great platform for building your brand and developing relationships with your audience. Getting people to know, like and trust you is half the battle to getting them to become a raving fan. As long as you can deliver on the rest of...

There are so many marketing tools out there to help you understand, schedule, automate or improve the organisation of your marketing activity to choose from it can be a bit overwhelming knowing which ones to choose. And, it can take a long time to go...

Creating great marketing content provides your audience with relevant and interesting information that influences their behaviour. Content is now and will always be king. It is intrinsically linked to your search engine ranking and how credible Google (and other search engines) think you are. Creating great marketing...

So many business owners I meet struggle with their marketing. It could be because they don't have the time, or they don't have a dedicated resource in house and are trying to do it themselves, but mainly it's because they're just just not sure what...

Latest Twitter updates that will change your audience engagement Twitter has recently announced some changes to the micro blogging social network. The biggest set of changes we've seen since the platform launched in 2006. They are currently being rolled out across the US and will be...

Creating your business marketing plan may seem daunting, but with these six easy steps you’ll feel confident enough to get cracking and write a winning marketing plan that not only will you be proud of, but that will give your business the traction it needs...